Wednesday 18 Jul 2018 | 01:42 | SYDNEY
Wednesday 18 Jul 2018 | 01:42 | SYDNEY

The world in Tweets


Fergus Hanson


14 May 2010 08:24

The Lowy Institute has conducted polls every year since 2005. Most of our polling is done by phone — although we have used face-to-face interviews in Indonesia. Many fieldwork companies are now also offering internet polling — although it seems even this innovation in polling could soon be leapfrogged.

Carnegie Mellon has analysed over a billion tweets to see if they can be used to measure presidential approval and consumer confidence (by comparing them to regular polls). For a first attempt the results weren't bad:

...both the Twitter-derived sentiments and the traditional polls reflected declining approval of President Obama's job performance during 2009, with a 72 percent correlation between them.

Thanks to reader David for the tip-off.

Photo by Flickr user wicho, used under a Creative Commons license.